A Lyon-Based Brand Inspired by Syrian and Turkish Traditions
Based in the Lyon region, Belle et Voilée is an online boutique specializing in women's modest fashion. Inspired by Syrian and Turkish clothing traditions, our collections of hijabs, clothing and prayer outfits reflect our commitment to elegance, comfort and authenticity.
Today, we want to share our world in a different way by meeting our customers at exhibitions and events in Lyon.
Why Take Part in Exhibitions?
Taking on New Challenges
Participating in an exhibition requires careful preparation: selecting collections, organizing their transport, designing a welcoming stand and paying attention to every detail of their presentation. These challenges help us learn, grow and introduce Belle et Voilée in a new way.
Meeting and Connecting
Above all, these events are moments of sharing. They give us the opportunity to meet our customers, discuss our collections, answer their questions and better understand their expectations.
Discovering Our Collections in Person
The flowing drape of a hijab, the softness of a fabric, the subtle shades of a color or the finishing details of a garment are best appreciated in person. Exhibitions allow our customers to see, touch and experience our collections beyond the photographs on our online boutique.
Our First Steps at Exhibitions in Lyon
In 2026, Belle et Voilée reached a new milestone by participating in exhibitions in Lyon for the first time. Our journey began in February at Marhaba Expo, before continuing a few months later, in May, at FestiExpo Lyon. These first two experiences helped us discover the world of exhibitions and take on new challenges. Above all, they brought wonderful encounters and meaningful conversations with our customers, allowing us to better understand their needs and preferences. Encouraged by these experiences, we decided to continue the adventure with another participation at FestiExpo Lyon, from December 25 to 27, 2026. Through our articles, we hope to share the behind-the-scenes moments of each event, our preparations, discoveries and memorable experiences along the way.
Marhaba Expo – February 2026
Our very first participation in an exhibition in Lyon! From setting up our stand to meeting visitors, this experience marked the beginning of a new adventure for Belle et Voilée.
After a rewarding first experience, we continued our journey at FestiExpo Lyon. Another wonderful opportunity to showcase our collections and share our world with visitors.
The adventure continues! We are delighted to be taking part in the next edition of FestiExpo Lyon, from December 25 to 27, 2026. Another opportunity to meet you and introduce you to our latest collections.
Discover the behind-the-scenes of our upcoming participation →